GMT | Pepsi Bracelet:Jubilee Bracelet The colour combination that built

The colour combination that built an entire watch category

It's the watch you wear when you've decided punctuality is a suggestion and you've made peace with it

Wear it when you want to be the guy with the blue watch

Looked like a magazine ad

GMT | Pepsi Bracelet:Jubilee Bracelet The colour combination that builtRed and blue. The colour combination that built an entire watch category. The one every airline pilot wore in the 60s. The one that's been on a waitlist longer than most marriages last. A guy in Berlin sent me a photo last month wearing his on a flight to Singapore. Said the flight attendant complimented it during boarding. He didn't tell her it was a homage. Why would he? It looks the part, it does the same job, and it costs less than his business